Last updated: November 12, 2026
This Privacy Policy explains what information USMilitary.com collects, how we use it, who we share it with, and the choices you have. It applies to USMilitary.com and to the emails we send. It does not apply to other websites you reach through links on this site, or to forms and tools run by our partners, which have their own policies.
Who We Are
USMilitary.com is owned and operated by National Direct Lead Systems, Inc. (“we,” “us” or “our”). You can reach us by email at larry@usmilitary.com or by mail at National Direct Lead Systems, Inc., P.O. Box 9121, Miramar Beach, FL 32550.
USMilitary.com is a private website. It is not affiliated with, endorsed by or operated by the U.S. Department of Defense, the Department of Veterans Affairs, any branch of the U.S. Armed Forces or any other government agency.
Information You Give Us
- Free guides and email newsletters. When you sign up for our USMilitary.com Career Guide or another email newsletter, we collect your name and email address. We may check that the email address is valid and deliverable using an email verification service before adding it to our list.
- Messages you send us. If you email us or use a form to contact us, we receive your email address, your name if you include it, and whatever you write.
- Privacy and unsubscribe requests. If you use one of our opt-out or request forms, we collect the details you enter so we can carry out your request.
- Comments. If you leave a comment on an article, we collect the name, email address and website you enter, the comment itself, and your IP address and browser information for spam prevention. Your name, website and comment are shown publicly; your email address is not. Profile pictures next to comments and author bios come from Gravatar, a service of Automattic, which receives a coded version of the email address for that purpose.
Forms we no longer operate. Until October 2026, this site ran forms offering help with VA disability claims and free VA Aid and Attendance benefit eligibility assessments. Those forms collected your name, email address, phone number, address, state or ZIP code, age or birth year, whether you are a veteran or on active duty, whether you receive service-connected disability benefits, your VA disability rating, and answers about illnesses possibly related to military service and about care needs. Those forms are no longer on the site, and we do not currently operate any form that asks about your health, disability or care needs. See “How We Share Information” below for where that information went.
Information Collected Automatically
- Server and security logs. Our hosting provider and our content delivery and security provider record technical information about each visit, such as your IP address, browser type, device type, the pages you request, the referring page and the date and time. We use this to deliver the site, keep it secure and block abuse.
- StatCounter. We use StatCounter, a visit-counting service, to see how many people visit and which pages they read. StatCounter records your IP address (from which an approximate location is derived), the pages you view, the referring site, and your browser and device type, and it uses a cookie to recognize returning visitors.
- Partner tools. Some pages show tools that load directly from our partners, such as VA loan comparison tables and the quote form from Mortgage Research Center. When a page with one of these tools loads, the partner receives your IP address and browser information and may set its own cookies, under its own privacy policy.
- Embedded videos. Some articles include YouTube videos. When a page with a video loads, YouTube (Google) may set cookies and collect information about you, under Google’s own privacy policy.
Optional analytics and advertising tools. With your permission (see “Cookies and Your Choices” below), we also use:
- Google Analytics, loaded through Google Tag Manager, to measure how visitors use the site.
- Microsoft Clarity, which records how you interact with pages, such as clicks, scrolling and mouse movement, so we can see where pages work and where they don’t.
- The Meta Pixel, which tells Meta (Facebook) when you visit our pages so we can measure our Facebook posts and any Facebook advertising we run. Meta may connect this with information it already has about you.
- Display advertising through Ezoic, described in the next section.
Advertising on This Site (Ezoic)
We work with Ezoic Inc. to show advertising on USMilitary.com. Ezoic and the advertising companies it works with, including Google, may use cookies, web beacons, device identifiers and similar technologies to show ads, limit how often you see the same ad, measure how ads perform and, where you allow it, show ads based on your interests and your visits to this and other websites. Ads that are personalized in this way count as “sharing” for advertising under several state privacy laws. You can turn this off at any time; see “Cookies and Your Choices” below and our Do Not Sell or Share page.
You can review Ezoic’s privacy policy at g.ezoic.net/privacy/usmilitary.com. Ezoic’s list of the advertising partners and technologies it uses on this site appears below.
Cookies and Your Choices
When you first visit, a banner lets you accept all cookies, reject optional cookies or manage your preferences by category. Google Analytics, Microsoft Clarity, the Meta Pixel and personalized advertising do not run until you accept the category they belong to. If you reject advertising cookies, you may still see ads, but they will not be based on your activity on other websites. You can change your choice at any time with the cookie settings link at the bottom of every page.
Global Privacy Control. If your browser sends a Global Privacy Control (GPC) signal, we treat it as a request to opt out of sale and sharing, and we turn off advertising and marketing cookies for you automatically.
Do Not Track. Browsers’ older “Do Not Track” setting has no agreed standard, and we do not respond to it. We do honor GPC, as described above.
The companies behind these tools (Google, Microsoft, Meta, Ezoic and its advertising partners, StatCounter, Mortgage Research Center and YouTube) may collect information about your online activities over time and across different websites, under their own privacy policies.
You can also block or delete cookies in your browser settings. If you do, the cookie banner will appear again on your next visit.
How We Use Information
- To send you the guide or newsletter you asked for, and later emails on related topics.
- To answer your messages and carry out your requests.
- To run, secure and improve the site, including measuring which articles are useful.
- To show advertising that keeps the site free to read, and, if you allow it, advertising based on your interests.
- To measure our Facebook posts and any Facebook advertising we run, if you accepted marketing cookies.
- To comply with the law, enforce our Terms of Service and protect our rights and the rights of others.
How We Share Information
We do not sell personal information today, and we do not sell or rent our email list.
Our former VA benefit forms. Until October 2026, information submitted through the VA benefit forms described above (contact details, age, veteran status, VA disability information and the health and care-related answers) was provided to companies offering VA disability claim help and Aid and Attendance assistance, so they could contact the people who asked for help. We were paid a commission by those companies when their work for a veteran succeeded. California and some other states treat providing personal information in exchange for payment as a “sale,” so we describe it that way in our California Privacy Notice. We stopped in October 2026.
We share information only in these situations:
- Service providers. Companies that work for us under contract and may use the information only to provide their services to us: website hosting, content delivery and security, email delivery (currently Twilio SendGrid), email address verification, an automation service (Zapier) that passes form submissions to our other systems, the analytics tools named above, and the contractors who help us operate this website.
- Advertising partners, if you allow it. Ezoic and its advertising partners, and Meta through the Meta Pixel, receive cookie and device identifiers and information about your visits to our pages. Several state privacy laws call this “sharing” for advertising. You can turn it off at any time; see our Do Not Sell or Share page.
- Partner forms and tools you choose to use. Some pages, including our VA loan quote page, contain a form or tool operated by a partner such as Mortgage Research Center. Information you enter in a partner’s form goes directly to that partner, not to us, and is handled under the partner’s own privacy policy. That partner or the companies it works with may contact you about your request. We may be paid when you use a partner’s form or tool. See our Advertising Disclosure.
- Legal reasons. When we believe in good faith that the law requires it, or to protect the safety, rights or property of our visitors, ourselves or others.
- A change of ownership. If USMilitary.com or our business is sold or transferred, the information we hold may transfer to the new owner, who must honor this policy for the information it receives.
Advertising and Affiliate Links
Some links, tables and offers on USMilitary.com come from partners. If you use one to buy a product, compare offers, request a quote or sign up for a service, we may be paid, at no extra cost to you. The sites and tools you reach through those links have their own privacy policies. See our Advertising Disclosure.
Every marketing email we send identifies us, includes our mailing address and includes an unsubscribe link, and we honor unsubscribe requests promptly. You can also email larry@usmilitary.com to be removed. We do not sell or rent our email list.
How Long We Keep Information
We keep personal information only for as long as we need it for the purposes described in this policy, and then delete it or keep it in a form that no longer identifies you. In deciding how long to keep it, we consider:
- whether you are still subscribed to our emails,
- whether we need it to answer a question or request you sent us,
- for information submitted through our former VA benefit forms, whether we need it to respond to privacy requests, resolve questions with the companies we provided it to, or meet legal and record-keeping obligations,
- what our service providers retain under their own settings, such as log and analytics retention periods, and
- any legal, tax, security or record-keeping obligations.
You can ask us to delete your information at any time; see “Your Privacy Rights” below.
How We Protect Information
The site is served over an encrypted (HTTPS) connection. No website or email system is completely secure, so we cannot guarantee the security of information you send us.
Children
USMilitary.com is written for adults and for young adults considering military service. It is not directed to children under 13, and we do not knowingly collect personal information from children under 13. We do not knowingly sell or share the personal information of anyone under 16. If you believe a child has given us personal information, email larry@usmilitary.com and we will delete it.
Your Privacy Rights
Depending on where you live, you may have the right to know what personal information we hold about you, to get a copy of it, to have it corrected or deleted, and to opt out of its sale, sharing or use for targeted advertising. We extend these rights to every visitor, wherever you live.
To make a request, email larry@usmilitary.com with “Privacy Request” in the subject line, or write to us at the address above. Tell us what you are asking for and the email address or phone number you used with us. We will verify your request by contacting you at that email address or phone number. We will confirm we received your request within 10 business days and respond within 45 calendar days. If we need more time, up to another 45 days, we will tell you why.
If we decline your request, we will explain why. If you disagree, you can appeal by replying to our decision with “Appeal” in the subject line, and we will respond to your appeal within the time required by the law of your state.
Information you gave directly to a partner, such as Mortgage Research Center, is held by that partner. To make a request about it, contact the partner using the privacy information in its form or on its website.
We will not treat you differently, or charge you a different price, because you used any of these rights.
California residents: see our California Privacy Notice for the additional details California law requires, and our Do Not Sell or Share page.
Changes to This Policy
If we change this policy, we will post the new version on this page and update the “Last updated” date at the top. If a change materially affects how we use information we already hold, we will post a notice on this site and email our subscribers before the change applies to that information.
Contact Us
- National Direct Lead Systems, Inc.
- P.O. Box 9121, Miramar Beach, FL 32550
- Email: larry@usmilitary.com